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Google Ads

A Google Ads agency that reports on revenue.

Search is the one channel where people tell you exactly what they want. We build accounts that answer them — and we report on what came back, not on impressions.

Why it matters

Most accounts we inherit aren't measured properly.

Conversions counted twice, form views recorded as leads, offline sales never fed back. Optimising on top of numbers like these is not optimisation — it is expensive guessing, and Google's automation amplifies whatever you tell it to chase.

So tracking comes first, always. Once the account knows what a real customer looks like, the automation works with you. Before that, more budget simply buys more of the wrong thing.

After that it is unglamorous discipline: structure that mirrors what you sell and what it's worth, negatives maintained weekly, landing pages that match the promise, and bids driven by margin rather than volume.

  • Tracking first

    Nothing launches until conversions are measured properly.

  • Flat fee

    We don't take a percentage of spend. That model rewards waste.

Questions

Frequently asked.

Around £1,000 a month in media is the practical floor for gathering enough data to optimise. Below that, fixing conversion usually returns more than advertising does.

Where it fits, with proper exclusions and asset control. It is not a default. Handing an account to automation without tracking or guardrails is how budgets disappear quietly.

You do. We work inside your account, and if we part ways you keep every campaign, audience and all the history.

What is your account really returning?

We'll audit it before you commit to anything.

No sales pitch. No obligation. Reply in 24h.